PowerObjects Proudly Presents: How PowerObjects Uses Microsoft Dynamics CRM for Lead Gen

Are your sales and marketing teams stuck in individual silos? At PowerObjects, we use Microsoft Dynamics CRM to join our teams together with one goal: Lead Generation. Leads are the name of the game, but not all leads are created equal. One solution is to use Dynamics CRM and marketing automation to gather and report data about individual marketing campaigns, lead funnel, and more!

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Join us on Tuesday, September 27, for a webinar that dives deeper into how PowerObjects uses our PowerPack Add-ons and Microsoft Dynamics CRM to help our marketing team nurture our leads to sales-ready. There is no lead gen solution or strategy that will magically create leads of quality, but this is a good example of how we found a tailored solution perfect for our needs.

The webinar will be presented by Chris Baldock, our Digital Marketing Data Analyst (aka our Data Dude). Chris knows data inside and out, and the great thing about Dynamics CRM is that data is the lifeblood and that makes everything flow. Get a little sneak peek about a few of the topics Chris will be going over by checking out this episode of The CRM Minute.

This is the first webinar we've put on of this kind, and you won't want to miss it! REGISTER NOW! This webinar is a bonus webinar in our Getting Started with Marketing Automation and CRM series. You can watch part one here and register for parts two and three as well. Don't miss a minute of this exciting topic.

Can't make the webinar? No worries! A recording of this webinar will be published on our website for anyone who can't attend. Register for the webinar and we'll send you a follow-up email with a link to the recorded presentation. That way you can watch it when it's convenient for you!

Happy CRM'ing!

PowerObjects Proudly Presents: Getting Started with Marketing Automation and CRM

Marketing automation is a term heard a lot in the business world these days, but what do people mean when they say marketing automation? That's a good question. The issue is that marketing automation means a lot of different things to different people, which is why Joe CRM has your back! PowerObjects proudly presents, Getting Started with Marketing Automation and CRM, a three-part webinar series.

In this webinar series, we'll be giving you our take on the topic. We'll define marketing automation, show you how to implement it within Microsoft Dynamics CRM, and address how marketing automation should fit into your overall digital marketing strategy. We believe you should be considering three main points when thinking about marketing automation:

1. You need to be using CRM to drive all of your marketing efforts.

2. Never stop marketing to your current customers.

3. Just try something!

Register now for one or all of the great sessions!

WHY YOU SHOULD BE USING MARKETING AUTOMATION IN YOUR MARKETING STRATEGY

In part one of our series, we will introduce the concept of Marketing Automation and show you why you should be using it in your overall marketing strategy as well as using CRM in the process.

Speaker: Jeff Wedren, PowerObjects Director of Marketing

REGISTER NOW

LAYING THE FOUNDATION FOR USING DYNAMICS CRM FOR MARKETING AUTOMATION

In part two of our series, we will give a high-level overview into how CRM and Marketing Automation are connected and how you get started implementing basic automations, things to consider, and more!

Speaker: Dean Jones, SVP

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INTRODUCING POWERNURTURE: A MARKETING AUTOMATION DREAM COME TRUE

In the final installment of our series, we highlight PowerNurture, a PowerPack add-on for Dynamics CRM designed to create and execute drip campaigns in CRM.

Speaker: Lindsey Stadsklev, PowerPack Pro

REGISTER NOW

Happy CRM'ing!